Originally from Guadalajara Mexico, Francisco moved to the Los Angeles in 1988.
Francisco's introduction to Salsa occurred when he accompanied his girlfriend to a nightclub. Motivated what he saw, he immediately set about teaching himself the basics by watching the best L.A. salseros of the day: Albert Torres, Laura Canelias and Joe Casini. Soon the steps came and he discovered that he had a natural ability for dance, a gift for rhythm and a deep understanding of the music. This, paired with the inspiration and influence of the Nicholas Brothers, Gene Kelly and Fred Astaire, led Francisco to create his own innovative style.
Eventually he began teaching his brothers, Luis and Johnny. Francisco and Johnny later went on to found Los Rumberos Dance Company. They became known for their flashy, fast-paced footwork, keen sense of timing and the ability to hit an accent at the end of a quadruple spin perfectly.
Years later, it was clear that Francisco had found his niche in Salsa. He had been chosen to dance on stage before thousands alongside Celia Cruz, Tito Puente, Charo and many other revered Latin artists. His credits include an extensive list of films, music videos, television programs and commercials. He continues to perform, choreograph and instruct for audiences and students around the world.
Through his success, Francisco remains a humble, down-to-earth man, crediting "faith as my strength". A generous heart and loving soul, he puts family and friends before fame and fortune, and works tirelessly to share his gift and passion for Salsa with others all around the world. His greatest and most enduring strength comes from "believing in one's self and teaching those who continue to dream."
